In order to make one cup of coffee at a time, why purchase a single cup coffee maker, single cup coffee machine?

Assuming an average single cup coffee maker price of $150 (often more, and often plus shipping), you can enjoy over 300 cups of any of the 10 varieties of Singlebrew before you even break even on the machine! That’s a cup of coffee every day for most of the year!

And, the coffee maker cost is just the start. This does not count purchasing the special coffee required for the machine, which is almost always more expensive per cup than Singlebrew. With Singlebrew, there is no need to clutter up your precious counter space with yet another appliance since you already own a microwave and stove anyway.

Why make life more expensive and complicated than it has to be?